CMA Blog

Five Tips for Constructive Conversations about Food

In a world largely informed by Dr. Oz and the University of Google, approaching food conversations, especially those conversations that take on the issues, can seem like a daunting task. Here are some tips on how to create constructive conversations …


7 Ways to Beef Up Your Social Media Presence

In this digital world that is the 21st century, it’s important to have a presence online and in social media. But just having a presence isn’t enough to stand out among all the noise. Here are a seven tips to …


7 Takeaways from the Ragan Communications Social Media Roundtable

Last week, I was fully immersed for two days in all things social media. As in, way more than I am on a regular day. I attended a social media roundtable event in Chicago, hosted by Mark Ragan, CEO at Ragan …


5 High-Scoring Ad Tactics at the Brand Bowl

I admit it: I tuned into the Brand Bowl last night—the Super Bowl was just some added entertainment. Especially when the Seahawks really began their brutal beating of the Broncos during the first minute of the second half, there was …


How “Weathering” a Crisis is Like a Winter Storm

The recent “polar vortex” consumed much of the U.S. in its grip. From school closings to traffic pileups to record-setting cold temperatures, there was no question this was a crisis to be “weathered.” Getting through one of the worst winter …


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